Ethical Bean Coffee is thrilled to be partnering with Muji for their Coffee Counter at the new Flagship Canadian Store on Robson Street in Vancouver. With over 800 stores around the world, this location is the largest outside of Asia, with over 14,000 sq feet and 4,500 products ranging from household goods, apparel, and food. Shoppers will be able to enjoy simple, affordable coffee by the cup. And for every coffee sold, Muji will donate a portion of proceeds to support Project Somos – an organization which helps to protect children, empower mothers and build healthy communities in Guatemala.
We attended the Launch Party on Dec 1 where the President of Muji Japan and Canada welcomed guests with a traditional Kagami Biraki ceremony. Guests were served sake, Ethical Bean Coffee Affogatos, and other sweets while getting a first glimpse and chance to shop at the brand new location.
In Japanese, MUJI translates to “no-brand quality goods”. The organization is recognized for its high-quality products that are functional and well designed while also remaining simple and reasonably priced.
Along with the new Muji Coffee Counter, the flagship location will also feature brand new store concepts including:
– MUJI Labo – A special clothing lab to experiment with new styles, materials, and manufacturing processes. New ideas from Muji Labo eventually become standard apparel in other stores, reflecting practical design and conscientious materials that consider both the producer and the environment.
– MUJI YOURSELF – A customization service including embroidery, stamps, gift wrapping and label printing. A vast selection of personalization options will allow customers to customize various MUJI products such as stationery, storage, and even furniture.
– Aroma Bar – The Aroma Bar will allow customers to create customized home fragrance blends by choosing from more than 40 essential oils.
“The goal of the Robson Street store is to deepen our relationships with local communities while offering new services and products in a distinctive retail space,” says Toru Akita, president of MUJI Canada. “In addition, by creating a relaxing environment with coffee, books and plants, we hope to help customers to make better choices toward creating their own pleasant lifestyle.”